Series A fundraising is a crucial step for startups aiming to scale their businesses and solidify their position in the market. At this stage, investors conduct comprehensive due diligence to assess the potential risks and rewards associated with their investment. Here, we provide a detailed due diligence checklist for a data room to help both startups and investors navigate the Series A process. This is how you can structure your data room for series A funding.

Company Overview

  1. Business plan: Review the company’s business plan, including its mission, vision, target market, competitive landscape, and growth strategy.
  2. Market analysis: Assess the company’s understanding of its market, including size, trends, customer segments, and competitive positioning.
  3. Intellectual property: Evaluate the company’s intellectual property (IP) portfolio, including patents, trademarks, copyrights, and trade secrets.
  4. Organizational structure: Examine the company’s legal structure, ownership, and any subsidiaries or joint ventures.


  1. Historical financials: Review the company’s historical financial statements, including income statements, balance sheets, and cash flow statements.
  2. Projections: Analyze the company’s financial projections, ensuring they are realistic and based on sound assumptions.
  3. Capitalization table (cap table): Examine the company’s cap table, detailing the ownership structure, outstanding shares, and shareholder rights.
  4. Use of funds: Assess the company’s plans for using the Series A funds, including how the capital will be allocated to support growth and expansion.

Management Team

  1. Team biographies: Review the management team’s biographies, focusing on their experience, skills, and track record in the industry.
  2. Employment agreements: Examine employment agreements, ensuring they include clear terms, roles, and responsibilities.
  3. Equity incentives: Assess the company’s equity incentive plans, including stock options and restricted stock units, for alignment with industry standards and best practices.

Product or Service

  1. Product or service description: Evaluate the company’s product or service offering, including its unique selling points, competitive advantages, and target customers.
  2. Product roadmap: Review the company’s product roadmap, ensuring it aligns with the company’s growth strategy and market demands.
  3. Customer contracts: Examine the company’s customer contracts, assessing their terms, conditions, and revenue generation potential.

Legal and Compliance

  1. Regulatory compliance: Confirm that the company complies with applicable laws and regulations, including licenses, permits, and industry-specific requirements.
  2. Litigation and disputes: Review any ongoing or past litigation or disputes involving the company.
  3. Material contracts: Examine the company’s material contracts with vendors, partners, and other third parties, ensuring they are in good standing and favorable to the company.
  4. Data privacy and security: Assess the company’s data privacy and security policies, ensuring they comply with relevant regulations and industry best practices.


A thorough due diligence process is vital for startups seeking Series A funding and for investors evaluating potential investments. By following the checklist provided in this blog post, both startups and investors can streamline the due diligence process, ensuring that all critical aspects are covered. This, in turn, can help facilitate a successful Series A fundraising round and support the company’s growth and expansion.

Virtual data rooms such as Ruby Datum play an important role in funding exercises, as they provide a secure platform for sharing sensitive information with investors, streamlining the due diligence process, and fostering trust between all parties involved. Incorporating virtual data rooms into funding rounds can help businesses save time, reduce risks, and ultimately secure the financing they need to reach their full potential.